SaaS Start-up Valuation




Excited to delve into the fascinating world of SaaS (Software as a Service) start-ups!
Join us as we uncover essential insights and key metrics that drive success in this dynamic industry:
- Annual Recurring Revenue (ARR): Crucial for forecasting and stability.
- Growth Rate: Aim for 20%-30% quarter-over-quarter growth.
- CAC & LTV: Look for a healthy ratio of LTV:CAC (at least 3:1).
- Churn Rate: Aim for a low single-digit churn.
- NDR: Measure revenue continuity for long-term success.
We’ll explore these benchmarks that shape the trajectory of SaaS ventures.
Remember, while these benchmarks provide guidance, they are adaptable and subject to variations based on the unique stage and market landscape of each SaaS start-up. Stay agile and keep innovating